http://www.youtube.com/watch?v=7cbVFQP4y2U
I believe this author is trying to communicate to the audience who advanced these machines are, and how they are such a smooth riding vehicle. The audience would be any consumer who would be interested in the use of this vehicle, but also the average person who would by any vehicle from Volvo. The details that give me this impression would be the fact that he talks about defying the laws of physics, and "a body crafted to perfection." Also the fact that the video displays two semi's going back ward in a smooth motion with a steady feel. These all indicate that he is using the engineering aspect of the vehicle to convey a message to the audience about its sophisticated and advanced technology.
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